Publication Year
Modeling Cognitive and Affective Advertisement Content with a View to Optimise Purchase Intention of Customers, 2010
The Imminent Convergence of the Technology Trio: Demystifying the super potential of 4G, CDN and Cloud Computing, 2010
Modeling Servicescape Aesthetics and Consumer Response Relationships, 2011
Consumer Evaluation of Cross-natured Brand Extensions, 2011
A Single-Sign-On and a Remote Login Solution to Library E-Journals and E-Resources, 2011
Achieving Interoperability among Digital Libraries, 2011
A Study on Implementation of Lean Manufacturing Elements in India Using Meta-Data Analysis, 2011
Availability Analysis of a Lube Oil System Using Generalized Stochastic Petri Net, 2011
The Indian Apparel Industry: A Critical Review of Supply Chains, 2011
Selection of a CNC Vertical Machine Centre for the Design of Flexible Manufacturing Systems - A Case Study, 2011
Implementation barriers for achieving lean supply - A perspective fromthe original equipment manufacturer in India, 2011
Re-engineering the software development process using lean thinking - A case study, 2011
Changing Mindsets: Stimulating deep learning through innovative case assessment involving peers, 2011
Exploring the role of Technology Readiness in Developing Trust and Loyalty for E-services., 2012
Appraising Visual Servicescape Aesthetics: An Environmental Psychology Approach., 2012
Antecedents of Home and Foreign Product Country Images in Developed and Developing Countries: A Comparative Study., 2012
Goal Orientation and Role Stress in Salespersons: A Multi-Country Study, 2011
The impact of a firms financial flexibility on its strategic renewal - An elementary assessment of the Literature Review, 2011
Analysis of policy framework, structural obstacles and financing barriers for teak investment in Asia, 2011
Declining indigenous teak business: A case study of the historic timber market in India, 2011
Knowledge Flows and Capability Building in the Indian IT Sector: A Comparative Analysis of Cluster and Non-Cluster Locations, 2011
Fostering Innovations for a Sustainable Future, 2012
Entrepreneurship as Art and Execution: Opportunity projected at the Core of Two Intersecting Value Creation Loops, 2012
Sustaining a Social Enterprise: Palash Eye Hospital, 2011
Individual Spirituality at Work and its Link with Relational Selling Characteristics: A Study among Front-line Salespersons, 2011
IIMK Campus P. O, Kozhikode, Kerala, India,
PIN - 673 570